Hi
Google Adwords is a great way to get some quick traffic as well as to
get regular and reliable traffic, unlike SEO which can be here today,
gone tomorrow. If you manage your Adwords campaigns properly, you can
get a decent ROI and constantly tweak it to improve it over a period
of time.
However you can lose big time with Adwords - and burn money faster
than you can say 'ouch', if you make certain mistakes. Check out these
common mistakes and make sure you are not making any one or
more of them. Once you have cleaned out any problem areas,
your response rate and ROI can go up, up and up.
Enjoy!
Arun Agrawal
Site Audits To Uncover Potential for Better Rankings, Traffic and Conversion
www.SiteAudits.co.uk